The World of Communication           Selected Bibliography

 

 

 

Arboleda, Cora R.  Communication Research. Manila, Philippines: Communication Foundation for Asia, 1981.

 

Aronson, Merry and Spetner, Don.  The Public Relations Writer’s Handbook. New York: Lexington Books, 1993.

 

Barton, laurence.  Crisis in Organizations: Managing and Communicating in the Heat of Chaos.  Cincinnati Ohio: South-Western Publishin Co., 1993.

 

Cutlip, Scott M. and Center, Allen H. and Broom, Glen M.  Effective Public Relations. 7th Edition. Englewood Cliffs, New Jersey: Prentice Hall, 1994.

 

Day, Dan.  A Guide to Marketing Adventism. Boise, Idaho: PPPA, 1990.

 

Defleur, Melvin L.  Theories of Mass Communication. 2nd ed. New York: David KcKay Co., 1975.

 

Elam, Houston G. and Paley, Norton.  Marketing for Nonmarketers. American Management Association, AMACOM, 1992.

 

Engel, James F.  How Can I Get Them To Listen. Grand Rapids: Zondervan, 1977.

 

Fairbrother, Linda.  Your Message and the Media. London: Nicholas Brealey Publishing Limited, 1993.

 

Gibbs, Eddie.  The God Who Communicates. London: Hodder and Stoughton, 1985.

 

Hartley, John.  Understanding News. London: Methuen & Co. Ltd., 1982.

 

Hesselgrave, David J.  Communicating Christ Cross-Culturally. Grand Rapids: Zondervan, 1978.

 

Hiebert, Ray Eldon.  Impact of Mass Media. 3rd Ed., White Plains, N.Y.: Longman Publishers, 1985.

 

Howard, Carole and Mathews, Wilma.  On Deadline: Managing Media Relations. Prospect Heights, Ill., Waveland Press, 1994.

 

Kinnear, Thomas C. and James R. Taylor.  Marketing Research. An Applied Approach, 2nd ed. New York: McGraw-Hill Book Company, 1983.

 

Klapper, Joseph T.  The Effects of Mass Communication. Glencoe, Ill.: The Free Press., 1960.

 

Kraft, Charles.  Communicating the Gospel God’s Way. Ashland: Ashland Theological Seminary, 1979.

 

Lawyer, John W., Katz Neil H.  Communication Skills for Ministry. 2nd ed.  Dubuque, Iowa: Kendall/Hunt Publishing Company, 1985.

 

Lorimer, Rowland.  Mass Communications. A comparative introduction. Manchester: Manchester University Press, 1994.

 

McSwain, Larry L. & Treadwell, William C. Jr.  Conflict Ministry in the Church. Nashwille, Tennessee: Broadman Press, 1981.

 

Mitroff, Ian I. And Pearson, Christine M.  Crisis Management: A Diagnostic Guide for Improving Your Organization’s Crisis-Preparedness. San Francisco: Jossey-Bass Publishers, 1993.

 

Nash Tom,dr.  The Christian Communicator’s Handbook. Wheaton, IL: Victor Books/SP Publications, Inc., 1995.

 

Pearson, John W., Hisrich Robert D.  Marketing Your Ministry. Brentwood, TN: Wolgemuth & Hyatt, Publishers, Inc., 1990.

 

Regester, Michael.  Crisis Management: How to Turn A Crisis into an Opportunity. London: Business Books Limited, 1989.

 

Seitel, Fraser. The Practice of Public Relations. 5th ed. New York: Macmillan Publishing Co. 1992.

 

Slack, Tom. Ed.  How Shall They Hear?  5th ed. Dallas, TX: Mission Communications, 1995.

 

Soukup, Paul A.  Communication and Theology. London: The World Association for Christian Communication., 1983.

 

Winner, Paul.  Effective PR Management: A Guide to Corporate Survival. 2nd Edition. London: Kogan Page Limited, 1993.